Our concept is to create a the theme of origami and ripped pieces of money as the basis for our promotional work such as posters and leaflets. The idea is that money is art and that it can be fun. We want a humorous tone of voice to show that it isn't too serious and that the body of work is by students. We were originally going to produce everything as origami so that they all work in accordance and demonstrates that people fold money and contain it in different ways but then people might think that the exhibition is based on origami instead of money. So as a group we have decided to experiment with rips and other methods of creating paper based smaller scale pieces of art which will work with the theme that money can be playful. We are going to experiment with different types of origami and paper folds still as this is the main basis for our idea. Were also going to create a folded type face so that all of the promotional work has a distinct theme that is unique to this exhibition. We debated having helvetica because it relates to first direct arena but this may have been too minimalist and distract from the idea that the exhibition is a separate thing to the arena. The t shirt at the top is an example. We could make folded outfits to show that it is serious but if we drew a tie on it because of the hand rendered aspect it's slightly more playful and fun which reiterates the theme of the license to print money brief.
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